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	<title>Comments on: Pepsi: an identity less iconic?</title>
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	<link>http://tenayagroup.com/blog/2009/02/22/pepsi-an-identity-less-iconic/</link>
	<description>Brian Phipps on next-generation brands:</description>
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		<title>By: steve</title>
		<link>http://tenayagroup.com/blog/2009/02/22/pepsi-an-identity-less-iconic/comment-page-1/#comment-106145</link>
		<dc:creator>steve</dc:creator>
		<pubDate>Mon, 23 Feb 2009 04:19:38 +0000</pubDate>
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		<description>It gets even better if this is true - Pepsi fighting childhood obesity

http://majikthise.typepad.com/majikthise_/2009/02/irony-alert-pepsi-to-combat-childhood-obesity.html</description>
		<content:encoded><![CDATA[<p>It gets even better if this is true &#8211; Pepsi fighting childhood obesity</p>
<p><a href="http://majikthise.typepad.com/majikthise_/2009/02/irony-alert-pepsi-to-combat-childhood-obesity.html" rel="nofollow">http://majikthise.typepad.com/majikthise_/2009/02/irony-alert-pepsi-to-combat-childhood-obesity.html</a></p>
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